GROWTH PATTERN

Implementing Deployment Notifications with AWS Amplify

While AWS Amplify deploys your app reliably, successful deployments don't trigger user notifications or feature announcements.

AWS Amplify

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What's Missing in Standard AWS Amplify Architecture

AWS Amplify manages infrastructure, but deployment events don't become growth opportunities to re-engage users or celebrate technical milestones.

Standard AWS Amplify Flow vs Optimized Skene Flow

Standard Flow
1

User has access to AWS Amplify features

2

Features available but usage not monitored

3

No activation prompts for unused features

Skene Flow
1

Monitor AWS Amplify usage patterns and feature adoption

2

Identify users who haven't used key features

3

Trigger feature discovery emails with examples and use cases

4

Track feature adoption and send advanced usage guides

Visual comparison of the flows:

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How Skene Fixes This

This Skene configuration watches AWS Amplify deployment events and automatically triggers announcement emails to engaged users, turning technical events into growth opportunities.

Implementation Comparison

Using Skene Infrastructure

Install via Prompt

cursor.mdc
@task: Initialize Skene.
@action: Analyze my local code, validating subscription via `npx skene login`, and generate `skene.config.ts` to implement the Post-Deploy Activation pattern for AWS Amplify.

Copy Skene Prompt for Cursor

Generated skene.config.ts

skene.config.ts
// skene.config.ts - The Automated Way
import { defineLoop } from '@skene/sdk';

export default defineLoop({
  type: 'retention',
  opinion: 'Detect dormant users and trigger personalized re-engagement campaigns',
  steps: [
    {
      trigger: {
        type: 'schedule',
        cron: '0 9 * * *' // Daily at 9 AM
      },
      condition: {
        type: 'query',
        query: `SELECT * FROM users WHERE last_activity_at < NOW() - INTERVAL '7 days' AND re_engagement_sent = false`,
        timeout: '10m'
      },
      action: {
        type: 'email',
        provider: 'resend',
        template: 're_engagement',
        personalization: {
          name: '{{user.name}}',
          lastActivity: '{{user.last_activity_at}}'
        }
      }
    }
  ],
  recovery: {
    retries: 3,
    backoff: 'exponential'
  }
});

Frequently asked questions