Email/Comms Growth Guides

The standard Next.js + Loops + Supabase setup creates user accounts but lacks the infrastructure to detect and celebrate when users first achieve value.

Users complete onboarding with Next.js + Loops + Supabase, but after the initial excitement fades, there's no system to detect when they stop engaging.

The standard Next.js + Resend + Clerk setup creates user accounts but lacks the infrastructure to detect and celebrate when users first achieve value.

After users sign up and start using Next.js + Resend + Clerk, there's no infrastructure to identify when they become inactive or celebrate growth milestones.

Next.js + Resend + Supabase excels at user management, but misses the opportunity to automatically trigger workflows when users hit key milestones.

Next.js + Supabase + Clerk + Stripe + Resend handles authentication well, but there's a critical gap: you can't automatically detect when a user transitions from 'signed up' to 'actually using your product.'

Next.js + Supabase + Clerk + Stripe + Resend with Stripe handles subscriptions, but free users can consume unlimited resources without hitting conversion triggers.

While Courier delivers emails reliably, open rates and clicks aren't monitored to identify engaged vs. inactive users.

While Knock delivers emails reliably, open rates and clicks aren't monitored to identify engaged vs. inactive users.

Loops creates user accounts, but there's no infrastructure to detect and celebrate when users first achieve value.

While Loops delivers emails reliably, open rates and clicks aren't monitored to identify engaged vs. inactive users.

Mailgun excels at user management, but there's no built-in way to detect when users transition from 'registered' to 'activated.'

While Mailgun delivers emails reliably, open rates and clicks aren't monitored to identify engaged vs. inactive users.

Novu sends emails successfully, but there's no engagement tracking to segment users and send targeted campaigns based on open rates.

While Novu manages user authentication, it misses the opportunity to automatically trigger workflows when users hit key milestones.

Plunk handles authentication well, but there's a critical gap: you can't automatically detect when a user transitions from 'signed up' to 'actually using your product.'

Plunk handles email delivery, but all users receive generic messages regardless of their engagement patterns.

Postmark sends emails successfully, but there's no engagement tracking to segment users and send targeted campaigns based on open rates.

While React Email delivers emails reliably, open rates and clicks aren't monitored to identify engaged vs. inactive users.

Resend creates user sessions, but doesn't connect authentication events to growth automation workflows.

While Resend delivers emails reliably, open rates and clicks aren't monitored to identify engaged vs. inactive users.

Email sending with SendGrid works, but there's no system to track engagement and trigger re-engagement campaigns for inactive users.