Why onboarding journeys matter
Onboarding is often where users decide whether your product is “for them” or not. A strong PLG motion depends on clear, opinionated journeys that lead users to activation.
Journeys should reflect the real work users need to do in your product, not just a tour of UI surfaces.
Mapping activation milestones
Start by listing the concrete actions that correlate with successful customers: creating a project, connecting data, inviting a teammate, or shipping a first integration.
Convert these actions into milestones that you can track, and group them into journeys for each role or use case.
Using Skene for onboarding journeys
Skene infers potential milestones from your codebase and configuration, then turns them into guided journeys and checklists inside the product.
As your product changes, Skene updates these journeys so you do not have to keep re-authoring tours and documentation by hand.
Common pitfalls in onboarding design
Overloading users with every feature up front is a frequent mistake; it dilutes focus and makes it harder for users to reach a single, clear outcome.
Another common issue is not tying steps to measurable events, which makes it difficult to know where users are dropping off or how changes affect activation.