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Product-led growth (PLG) playbooks by segment

Canonical, segment-specific PLG pages designed as a structured system: stable spines, internal links, and machine-readable signals you can reuse.

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Product-led growth (PLG) for B2B SaaS
A practical, instrumentable PLG motion for B2B SaaS: activation-first onboarding, product signals, and expansion loops.
Updated 2025-12-12Open
Product-led growth (PLG) for B2B
A B2B PLG motion that uses product signals to route the right accounts to the right level of human touch.
Updated 2025-12-12Open
Product-led growth (PLG) for SaaS
A self-serve SaaS PLG motion that prioritizes activation and learning loops over surface-level growth hacks.
Updated 2025-12-12Open
Product-led growth (PLG) for developer tools
PLG for developer tools: ship fast time-to-value and instrument the right developer and team signals.
Updated 2025-12-12Open
Product-led growth (PLG) for enterprise
Enterprise PLG: start with a self-serve wedge, then expand with product signals and sales-assist.
Updated 2025-12-12Open
Product-led growth (PLG) for indie developers
PLG for indie developers: optimize for fast time-to-value, simple pricing, and clear in-product success milestones.
Updated 2025-12-12Open