Definition
Grouping users by attributes or behaviors.
Common segments
By persona. By company size. By use case. By engagement level.
PLG term
User segmentation
Segmentation helps understand which users are most valuable and tailor experiences.
Signals
Also called: Customer segmentation, Cohort segmentationAbout this term
This page is part of the Skene PLG glossary. Use it as a reference when writing specs, dashboards, or playbooks that rely on this concept.
Canonical glossary index: /resources/glossary